How fast are local business websites?
236 dental, aesthetic clinic, cleaning and home service websites in the US and UK, measured on a phone with Google PageSpeed in October 2026. The median scores 60 out of 100 and 8% reach Google's good band. Pick your industry for the full picture.
Pick your industry
Each report covers about 60 websites, half US and half UK, with the common faults, the platforms and the fastest five named.
Dental clinics
- 5% of 59 sites score 90 or above
- Main content appears after 8.5 s on the typical site
- Most common fault: styles and scripts that block the first paint, 71% of sites
Aesthetic clinics & med spas
- 7% of 60 sites score 90 or above
- Main content appears after 9.8 s on the typical site
- Most common fault: styles and scripts that block the first paint, 73% of sites
Cleaning companies
- 7% of 58 sites score 90 or above
- Main content appears after 8.3 s on the typical site
- Most common fault: styles and scripts that block the first paint, 67% of sites
Home services
- 12% of 59 sites score 90 or above
- Main content appears after 5.9 s on the typical site
- Most common fault: styles and scripts that block the first paint, 46% of sites
Across all 236 websites
One run per site, Google PageSpeed Insights on its mobile setting, October 2026.
- 60/100Median PageSpeed scoreNeeds improvement in Google's bands
- 8%Score 90 or above25% score under 50
- 8.1 sMedian largest element timeGoogle's target is 2.5 s; 7% of sites meet it
- 2.5 MBMedian page weightDownloaded before the homepage settles
- US60median score, 118 sites11% good · largest element 8.1 s
- UK61median score, 118 sites4% good · largest element 8.0 s
Our own homepage, measured the same way the same day: 100 out of 100, largest element in 1.5 s, 329 KB downloaded.
Check your websiteThe method, in three steps
Found through Google Maps
Searches for each trade in ten US and ten UK cities. We kept the business's own website, dropped directories, social pages and national chains, and took 30 per country per industry in a random order.
Measured like Google does
Each homepage ran once through Google PageSpeed Insights on its mobile setting: a mid-range phone on a slow 4G connection. Score, largest element time, layout shift, page weight and the faults Google flags.
Repeated every quarter
The raw results are kept so the next edition shows what changed. Sites named as the fastest are named with the month they were measured.
About this report
How were the websites chosen?
We searched Google Maps for local service businesses in ten US and ten UK cities, kept the business's own website (not Facebook pages, directories or booking platforms), removed national chains, and measured the first 30 per country in a random order. 236 websites in all across four industries.
How were they measured?
Each homepage was tested once with Google PageSpeed Insights on its mobile setting in October 2026: a mid-range phone on a slow 4G connection, the test Google uses for its own speed advice. Scores move a few points between runs; the medians and shares in this report are stable, a single site's figure is not.
What do the scores mean?
PageSpeed gives a page 0 to 100. Google calls 90 and above good, 50 to 89 needs improvement, and under 50 poor. The largest element time is how long the main image or heading takes to appear; Google's target is 2.5 seconds.
Why does this matter for a local service business?
Most visitors arrive on a phone, often from a map listing or an advert. Every second before the page shows costs some of them, and Google uses the same measurements when it ranks pages. A slow site pays for its traffic twice.
Can I see my own website's score?
Yes. The free check at meshpros.com/website-speed-check/ measures any website the same way and compares it with its industry. It takes about 30 seconds and nothing is stored about you.
How often is the report updated?
Every quarter, with the previous figures kept so the change is visible. This edition was measured in October 2026.
Is your website in the good band?
Run the free check first. If the fixes are more than a quick job, we take them on under a care plan or a fixed-price project, and we show the before and after on the same test.
